Product Design
Product Vision
User Experience Design
AI Product Exploration
Design System
Prototyping
AI-Powered Music for Commercial Spaces
A product design case study exploring music discovery, engagement, and mobile-first user experiences.
The Challenge
Exploring how AI-generated music can create scalable, adaptive audio experiences for commercial environments.
AuraStream is a conceptual product exploring how curated ambient soundscapes could enhance physical business environments such as cafés, hotels, and co-working spaces. The project focuses on how sound can be intentionally designed to influence atmosphere, shape customer perception, and support different moods throughout the day.
I developed the concept from the ground up and created a fully interactive prototype. This included defining the user experience, designing the interface, and structuring how businesses might browse, select, and schedule audio environments. The work emphasizes clarity, ease of use, and mood-driven interaction, demonstrating a potential solution rather than a live product.
I took Aura Stream from concept to a fully interactive prototype. I designed the user experience, interface, and content structure.The prototype demonstrates how businesses can easily select, schedule, and adapt audio environments to match different times of day and customer flows.
A dedicated design system was created to support AuraStream’s evolving ecosystem of ambient soundscapes, playlists, and audio-mixing tools. The system included reusable components, interaction patterns, and flexible layouts that enabled users to blend music with ambient sounds to create unique atmospheres tailored to their spaces.
Because audio experiences are highly customizable, the design system was built with flexibility and scalability in mind. An agile approach ensured new features, sound categories, and personalization tools could be introduced without compromising consistency, making it easier to evolve the platform as user needs and AI-driven capabilities grow.
“I designed AuraStream to make music streaming feel invisible—creating a seamless experience where sound naturally adapts to the atmosphere instead of competing with it.” – Anton Wiklund
During the ideation and concept phase of AuraStream, I explored how existing music platforms approach discovery, mood, and playback experiences. I looked closely at apps like Spotify and Soundtrack Your Brand to understand how users interact with curated audio, while identifying opportunities to design specifically for physical environments rather than individual listening.
“This would completely change how cafés and hotels think about music. It feels more like designing a mood than just streaming songs.”
